Sales is the engine of every B2B SaaS company. If it doesn't run smoothly, the entire business comes to a standstill. Especially in times of change or when there are vacancies in sales management, it is therefore important to act quickly and competently. Interim Sales Management offers the perfect solution here.
What is Interim Sales Management?
With interim sales management, an experienced interim sales manager takes over the management of sales on a temporary basis. They contribute their extensive know-how and many years of expertise to achieve the company's sales targets as quickly as possible.
The most important advantages of interim sales management:
1. fast problem solving:
Ifthe company lacks internal expertise in software sales (SaaS/subscription), an interim sales manager can step in immediately and take over the vacant position. This avoids costly delays and allows sales to continue smoothly.
2. high level of industry expertise:
InterimSales Managers have years of experience in sales management and know the software & technology industry inside out. They are able to quickly analyze the current situation and take the appropriate measures to leverage sales potential.
3. objective view:
Asexternal consultants, interim sales managers bring an unbiased perspective to the table. Due to their experience from other projects, they are often familiar with different industries and sales models, saving companies from expensive trial & error loops.
4. flexible application options:
Interimsales managers can be booked for short or longer assignments as required. This ensures a high degree of flexibility and allows the company to react optimally to the current situation.
5. cost efficiency:
Thecosts for an interim sales manager are calculable and are only incurred during the assignment period. Compared to a permanent position, interim sales management is therefore often the more cost-effective solution. Especially in times of economic crisis, B2B companies can flexibly adjust their HR costs. To find out after how many months the deployment of our interim managers pays off, simply use our ROI Calculator for interim management.
Use cases for interim sales management:
1. bridging the recruiting phase:
Ifthe position of sales manager is vacant, an interim sales manager can take over the management of the team until a new employee is found. This ensures continuity in sales and no loss of turnover.
2. introduction of new products and services:
The launch of a digital product can be a major challenge, especially for larger companies, as the marketing of software products is not part of their core business. When launching new products or services, it is therefore important that the sales team is trained quickly and competently in the art of "reclaiming revenue". An interim sales manager with the relevant domain expertise can take on this task and ensure that the new digital products and services are successfully placed on the market.
3. management of dynamic growth phases:
Companies in strong growth phases or times of crisis can strengthen their sales team with an interim sales manager and thus achieve their growth targets or cushion the negative effects of crises.
Conclusion:
Interim sales management is a valuable option for getting sales back on track quickly and effectively in difficult situations. With our experience and expertise, our interim growth managers help B2B companies in the software industry to achieve their sales targets and secure their business success.
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